You're in business, not on a suicide mission
Gain business advantage with UpBrand Advantage, our comprehensive branding and marketing assessment, delivered in a detailed PDF, coupled with a free one-month guidance for seamless implementation of the action plan
Pick your lane
Watch out for these signs. Let's team up before it's too late
What’s in it for you?
We check internal brand campaigns and communications, and check employees’ understanding of the brand and the alignment of values
We review everything that customers see (logo, brochures, website, ads, packaging, etc.)
We review the experience of customers through every touchpoint
We research on competition to see where you stand
We sum up the data and provide recommendations and additional insights
What’s in it?
Internal Analysis
(Marketing materials, messaging, tactics, and channels)
External Analysis
(Industry landscape and competitor analysis)
Summary, Evaluation and Insights
(Blind spots, opportunities, areas for improvement)
What’s in it for you?
We evaluate marketing strategy, messaging, tactics and channels
We research industry trends and competitors
We summarize and analyze data for a comprehensive view of your marketing
We give additional insights and recommendations
We sum up the data and provide recommendations and additional insights
While the winning strategy often involves both audits for a comprehensive game plan, we get it – budget could be tight. The table below might help you set your priorities.
|
Branding Audit
|
Marketing Audit
|
---|---|---|
Starting a New Business
|
Establish brand identity, values, and mission
|
Identify target audience and develop marketing strategies
|
Launching a New Product or Service
|
Ensure brand consistency and alignment with new offering
|
Determine optimal channels and messaging for product launch
|
Expanding into New Markets
|
Assess brand perception and adapt messaging to new audience
|
Research market trends and competitors in new markets
|
Low Customer Engagement
|
Evaluate brand experience and identify areas for improvement
|
Analyze marketing channels and strategies to enhance engagement
|
Significant Business Growth
|
Ensure brand scalability and consistency amid growth
|
Review marketing effectiveness and adjust strategies for scalability
|
Changing Market Dynamics
|
Reevaluate brand positioning and messaging to remain relevant
|
Monitor market shifts and adjust marketing tactics accordingly
|
Reputational Crisis
|
Assess brand damage and develop strategies for reputation repair
|
Manage crisis communication and rebuild brand trust
|
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Don't worry, we won't charge you without disclosing the price. We'll get in touch for the pricing and next steps.
Payment Channels:
BPI, Gcash, Maya, Paypal, Wise
After the audit delivery, we can schedule a call to go over the audit together, upon request
Let's team up
*We believe in the positive impact of business, but we don't work for shoutouts. Exchange deals are exclusive for nonprofits and social enterprises.